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Scientific Mind-Manipulation
Three
members of the Royal Institute for International Affairs in London led the
way in the initial manipulation of public opinion: Lord Northcliffe, Lord
Rothmere, and Arnold Toynbee. They were aided by two Americans, Edward
Bernays and Walter Lippmann, dispatched to London in 1914 to work out the
techniques to bring about the support of the unthinking masses in both
Britain and the United States, which would cause the young men especially to
want to throw their bodies on the bayonets of the fearful Hun, as the
Germans were called by the propagandists during World War I.
From this talented group
of specialists emerged an outstanding revelation: only a very small group
something on the order of 13% of any given population will make use of a
rational thought process when confronting a problem, as opposed to 87% who
will merely pass an opinion on it. This applies to such grave matters as
waging war as well as to any other problem facing humanity.
It is based on the fact
that the human mind has a limited capacity of thought; only so many problems
and matters of personal concern can occupy one person’s conscious thought.
As a new concern enters, an existing one must leave. What is true for the
individual is also true for a society. John Naisbitt outlines this process
in his methodology “Trend Report” which was developed for a string of
clients, such as General Motors, Chase Manhattan Bank, the White House and
the Harris Polls.
“One can spot a trend in
doing a content analysis of any daily newspaper or periodical. Advertising
is the driving force, taking up most of the space in any periodical, leaving
a limited area for what the media call “news holes.” The space for “news” is
limited, and when some new event is introduced, others are omitted. By
controlling what goes into the “news holes,” one can control public opinion,
sometimes called popular opinion, but in the creation of a mass of
unthinking helots here in
America – like 87% of
them.
Polling by “Peoplemeter”
Nielsen Media Research
is the new name for an old watchdog, A.C. Nielsen Co. It’s sort of a Big
Brother, watching what you watch on the idiot box. It provides audience
estimates and demographics on which most advertising agencies say they
have based their decisions for decades, according to a revealing writeup
in the Spotlight newspaper [now defunct].
Here is the anomaly. A
1997 TV Guide poll found that more than half the viewers desire more
moral and religious themes on TV; yet, Nielsen Media Research, as well as
other pollsters, either ignore this factor, or by deliberate distortion and
outright rigging of ratings reach research data reflecting different
preferences.
Their principal tool is
the “peoplemeter” which Nielsen has used for decades. This is a device the
viewer turns on and then codes with a record of who is “in the room” at the
time of viewing. Panel members, supposedly picked randomly, receive a
one-time compensation of $50 for having the device installed. Nielsen
currently has 5,000 such “panel members,” whose viewing choice reflects the
entire population of 200 million. Its list of panelists and the formula it
uses to determine rating are secret.
How advertisers
interpret these ratings is certainly subjective at best. The Spotlight
staff, in their article, shows that the commercial media are under the
economic thumb of dictatorial ad agencies. Advertising is the lifeblood of
all media forms. As we will discover in the chapter on media monopoly, to
disregard the ad agencies and their political masters is to court disaster.
Stephen
Fox, author of The Mirror Makers (Morrow 1984) brags that Albert
Lasker “flexed his advertising muscle on behalf of Jewish interests” after
the Saturday Evening Post ran an article that criticized Jews. His powerful
Madison Avenue ad agency pulled all of its clients’ ads from the Saturday
Evening Post, which led to financial collapse of what had been one of
America’s most successful magazines.
The trend toward
“political correctness” in media content really took off after World War II,
where advertisers seemed to decide that such content as Western cowboy
serials, family type “humor pages” and uplifting articles were outdated and
artificial. Influenced by the ad agencies, the advertisers pulled large
accounts from popular media which did not reflect the political ideas
desired by the agencies. Blacklisted media went bankrupt, and the remainder
learned quickly to toe the line or be destroyed.
Due to mergers and
globalization, there are now only two huge umbrella advertising groups in
America
– Omnicon Group and Interpublic Group. Both rank high in Standard and Poor’s
500, each withg assets over $4 billion. The Spotlight staff points
out that these umbrella groups use their expertise to maneuver public
opinion as a power tool and cultural apparatus in order to reshape the world
to their desired image.
David Acker and John
Myers, in Advertising Management, state that “advertisers using
subconscious motives uncovered by motivation research can manipulate an
unwilling consumer.” Whether in politics or in business, truth is no longer
relevant, winning is everything.
Painting Pretty Pictures in the Mind
There are two books
still available which were published in the 1920’s, but whose subject
matter is more than pertinent currently. They deal with mass manipulation,
and were written by erudite and scholarly experts in their fields. Both
evolved from the wellspring of Babylonian Talmudism and the covenants
contained therein.
Walter
Lippmann’s book Public Opinion, published in 1922, detailed the study
in which he and Edward Bernays were involved while in London during the
First World War. It had to do with creating pictures inside people’s minds,
which were cunningly and deliberately designed by expert craftsmen to
mislead not only individuals but entire societies. Lippmann describes the
basics as “PUBLIC OPINION with capital letters.” He wrote that “Public
opinion deals with indirect, unseen and puzzling facts, and there is nothing
obvious about them.” He also stressed that: “The pictures inside the head
often mislead men in their dealings with the world outside their heads.”
His colleague of those
stimulating days in London, Edward Bernays (whose relative by marriage,
Murray Bernays, prepared the scenario for the fraudulent Nuremberg Trials),
also
produced a book, Crystallizing Public Opinion, and in 1928 published
another dealing with a continuation of the subject, appropriately titled,
Propaganda. His helpmate in this
endeavor was the master manipulator and historian, H.G. Wells. It was the
latter’s contention that nations could be defeated, not by overt warfare,
but by the thought processes, e.g. propaganda and public opinion formation,
i.e. the manipulation of minds on a mass scale.
Both Bernays and Wells
believed in regimenting human thought to the degree that an “invisible
government“ could take over an increasingly complex civilization. Bernays
revealed in Propaganda that the conscious and intelligent manipulation of
organized habits and opinions of the masses is an important technique in a
democratic society.
“Those
who manipulate this unseen mechanism of society constitute an invisible
government, which is the true ruling power in our country,” Bernays wrote in
1928. “It remains a fact that in almost every act of our daily lives,
whether in the sphere of politics or business, in our social conduct or our
ethical thinking, we are dominated by the relatively small number of persons
[who] pull the wires which control the public mind, who harness old social
forces and contrive new ways to bind and guide the world…”
For his epic work,
Bernays was handed CBS by his controllers, most of them centered in the
newly-formed Council of Foreign Relations, an offshoot of the Royal
Institute for International Affairs (RIIA) which sprang from the fertile
loins of the Round Table in Britain. Bernays was replaced by his understudy,
William Paley, who has carried that media firm to new heights of
popular-opinion formulation.
An excerpt from Chapter
14 of Barbarians inside the Gates: Book III-The Rattler’s Revenge by
Donn de Grand Pre’ ©2003
History of Banking Fraud:
The Coming Battle
By M. W. WALBERT
The Coming Battle
documents from Congressional records, newspaper reports and writings by
the founding fathers and others a chronology of events long forgotten that
shaped our fledgling nation from 1776 to 1899. Read about the manipulation
of our money and its supply, the intentional creation of recessions,
depressions and panics, manipulation of the stock markets, and the
demonetization of silver.
Secrets of the Federal Reserve
by Eustace Mullins
Eustace Mullins' carefully
researched and documented treatise picks up from Walbert's expose' of
control of the money supply and the economy and
brings it to the mid 1980's.
The
World Order
How control of the world's money has inexorably led to an ever tighter
grip on control of the world's people.
Uranium Wars by Leuren Moret
How control of the world's people has inexorably led to wider use of
depopulation methods which include spreading radioactivity in food,
water, air, and the human genome.
Taking Back Your Power
by Allen Aslan Heart
WHAT CAN YOU DO? Stop playing THEIR game. Take back
your power. Stop paying taxes that are not legal or lawful. Stop paying
bills you don't really owe. Stop using THEIR money. There ARE ways if you
open your mind and look for the gaps in their fences that keep the sheeple
in their pasture. Are you chattel or a real person? You are the one who
makes that choice.
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Debt Collection Puts on a
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© 2007, Allen Aslan Heart / White Eagle Soaring of the Little Shell Pembina Band,
a
Treaty
Tribe of the Ojibwe Nation
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